SELL to your team!

The key to inspiring management

When managers demotivate more than they motivate

According to a Gallup survey, 75% of employees feel that their manager demotivates them more than motivates them.

Worse still, only 9% feel strongly committed to their company.

How can we transform our role as manager to become an inspiring leader rather than just an order giver?

When your employees think “the manager sucks”.

Have you ever heard, or thought yourself:

My manager sucks” (or worse)
“I’m not recognized”
“They don’t understand anything”
He puts too much pressure on me”
These phrases reflect a deep-seated malaise. In a team, a manager is not just there to give instructions: he or she must inspire, engage and unite.

Management: an emotional transaction

In reality, your customers as a manager are your employees.
Of course, there is no financial transaction. But there is a moral and emotional transaction.

Like a good salesperson, a manager needs to know how to listen to and understand the needs of his or her team, give them meaning and make them dream, and guide them towards success by adapting to each individual’s profile.

Without this, it’s hard to create a motivating and sustainable management style.

Become an inspiring leader

The effective manager doesn’t impose through coercion: he inspires through example and empathy.
By positioning yourself as a seller of energy and vision to your employees, you transform the dynamics of your team and strengthen their commitment.

The question to ask yourself: what are you selling your team on a daily basis: pressure… or motivation?

5 concrete actions to better “sell” your team

Active listening

Take the time to understand your staff’s needs, frustrations and aspirations before trying to convince them.

Giving meaning

Link each mission to a global vision: why is this work important for the team and for the company?

Valuing success

Celebrate the small victories as much as the big ones. Recognition feeds commitment.

Adapt your style

Just as a good salesperson adapts his or her approach to the customer, adjust your management style to suit different profiles and situations.

Inspiring by example

Show the attitude you expect from others: involvement, optimism, rigor or creativity. Your actions speak louder than your words.

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